Best of British Fashion

Mark 80 years since VE Day with our British-inspired shopping guide, featuring Union Jack gems, iconic stores, and red, white & blue must-haves.
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Step into spring
The sun is shining and spring is finally here...celebrate with shopping, activities and alfresco dining on Oxford Street.
Soak it Up
Book a special meal for Mother's Day
Treat your motherly figure to a delicious meal at Sticks'n'Sushi Soho
Book Now
Thoughtful gifting for mum with Kurt Geiger
Looking for the perfect Mother’s Day gift this year? Shop the best gifts for every type of motherly figure in your life.
Spoil Her
Feel good with our mood-boosting playlists
We’ve teamed up with Spotify to curate a series of playlists to soundtrack your visit to Oxford Street. Whether you’re in need of some pumping tunes for a lunch break power hour of shopping or an eclectic mix for a full day out with the family, we’ve got the playlist for you.
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What’s happening
Spooktactular Stories at Selfridges
30 March 2022 - 30 March 2022
Once Upon A Time... This half-term, get your kids (and yourself) down to Selfridges for story time as the team read Halloween-themed children's books. Listen ...
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Creating a romantic night in this Valentine’s Day
02 February 2021
  Valentine’s Day is fast approaching and with it being just another night in with your partner, you might be wondering how to make ...
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Fendi Caffe at Selfridges
07 December 2020
  Exclusive Fendi Caffe at Selfridges London The Italian fashion house Fendi has taken over Selfridges' champagne bar, The Fount. Transforming this ground floor bar ...
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2020 heroes - Anis Ali
Meet our 2020 Heroes | Oxford Street Christmas Lights
04 November 2020
On Oxford Street this Christmas we are asking you to nominate your 2020 heroes to help us spread gratitude for all the amazing acts of those ...
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